I was given the amazing opportunity to create a design proposal for my team, and this design was for the FIFA World Cup Qatar 2022.
The Challenge
The design team gave me the task to use the collaterals given and use my creativity to propose a layout. I was given a set of elements, typography, colour, and content, and propose a design for the accordion magazine. A FIFA World Cup 2022 branding guide was also given to me as reference.
My Approach
I wanted to make it engaging for the audience, as it was a content-heavy brochure, and putting the elements together to make a cohesive design was something I considered heavily. I thought about how the audience would digest the information as they read the accordion magazine as well,